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Emilio Faraoni

A B2B catalogue and ordering system for a Spanish leather-goods manufacturer, built because wholesale buying is not consumer ecommerce: public product discovery, verified business access, protected pricing and structured order requests in one controlled workflow.

Client work B2B SYSTEMS 2026

In development Public surfaces reachable — rollout not complete

Emilio Faraoni Leather goods / wholesale

Astro · TypeScript · Supabase · PostgreSQL · Vercel

(01) Business context

Context

Emilio Faraoni is a family-run manufacturer based in Elche, producing belts, bags and fashion accessories for professional buyers. Its commercial operation depends on product references, colours, sizes and business-to-business relationships: buyers consult a catalogue of references, while commercial conditions and prices are handled per company rather than through consumer retail. That boundary — public product information on one side, private commercial terms on the other — is the centre of the project.

Client / owner
Emilio Faraoni
Sector
Leather goods / wholesale
Discipline
Wholesale catalogue and ordering system
Work type
Client work
Status
In development
Year
2026

(02) Brief

Problem & objective

Problem

Wholesale buying behaves differently from consumer ecommerce. A manufacturer cannot publish confidential prices to anonymous visitors, yet buyers still need to browse a real catalogue before any commercial conversation. Business verification, private prices, product variants with references, colours and sizes, and order preparation must work together without exposing commercial information or forcing a retail checkout that does not match how the manufacturer sells.

Constraints

  1. Public browsing without disclosing wholesale prices
  2. Explicit professional approval before pricing access
  3. Real product references, colours and sizes in a consistent hierarchy
  4. Order requests without online payment or consumer checkout
  5. Server-side authorisation and row-level data access controls

Objective

Build a digital foundation for professional catalogue consultation and order requests — one controlled workflow for verified companies — reducing reliance on fragmented manual commercial processes without misrepresenting the business as consumer retail.

(03) Plates

Project interface captures

Emilio Faraoni homepage presenting the brand over an arrangement of leather belts on stone blocks, with catalogue and professional-access actions
Homepage — public catalogue discovery with the professional-access route.
Public catalogue listing leather belts with category filters, product references and prices
Catalogue — categories, references and product variants.
Product detail page for an assembled Florentic belt with colour, size and measurement selection and a professional-order action
Product detail — variants, measurements and professional ordering.
Frequently asked questions page covering the catalogue, professional access and ordering
Support — questions on ordering and professional access.
Brand section presenting four workshop criteria: national production, craft and finishing, family continuity and professional-channel service
Brand — the workshop criteria behind the catalogue.

(05) Scope

Implemented scope

Implemented to date

  1. Public catalogue with hierarchical categories and product variants
  2. Company registration, account and approval workflow
  3. Professional roles and permissions for approved accounts
  4. Restricted wholesale prices for approved accounts
  5. Persistent basket and B2B order requests
  6. Administrative review and request management
  7. Product data and image organisation

(06) Evidence

Verification & outcomes

The implementation brings catalogue browsing, professional verification, restricted prices and order requests into one controlled B2B workflow, so public discovery and private commercial terms can coexist without exposing confidential prices. Catalogue reconciliation and final operational validation remain in progress, so this case is published as work in development rather than a completed release.

Verification

  • The manufacturer site is publicly reachable at emiliofaraoni.es
  • The homepage presents the public catalogue and a professional-access route
  • Catalogue, product detail and professional-access views are implemented in the application

Stack

  • Astro
  • TypeScript
  • Supabase
  • PostgreSQL
  • Vercel

Public preview

emiliofaraoni.es Launch

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